About ihdaa

Giving, made more meaningful.

Manama at night, seen from the water under a crescent moon.

ihdaa is a gifting marketplace that makes it easy to turn products, services and experiences into gifts for others.

Send a coffee to a friend. Gift dinner to someone you love. Give someone a spa experience, groceries, clothing, healthcare, or something they genuinely need.

And when you want your gift to reach someone beyond your own circle, ihdaa lets you gift through participating community organizations, allowing the gift to reach an eligible recipient with dignity and privacy.

At its heart, ihdaa is built around one simple idea:

Anything can be a gift. And anyone can be the reason behind one.

Our vision

A world where giving is as easy, personal, and dignified as receiving.

We envision giving becoming a natural part of everyday life, between friends, families, businesses and communities, without unnecessary barriers between the person who wants to give and the person who receives.

Our mission

To make it easy for anyone to gift products and services to people they care about, or people who need them, while giving recipients the dignity and freedom to redeem their gift when it works for them.

ihdaa connects people, businesses and community organizations through one simple gifting experience.

What we do

ihdaa turns everyday products and services into digital gifts.

Choose something from a participating business, purchase it as a gift, choose who it is for, add a personal message if you wish, and let the recipient redeem it directly with the participating merchant.

The experience remains simple:

Choose. Gift. Receive. Redeem.

A gift can be for:

  • A friend
  • A family member
  • A colleague
  • A customer
  • Someone you want to thank
  • Someone you may never meet
  • A recipient reached through a community organization

More than a gift card

ihdaa is not simply another gift-card platform.

Instead of sending generic credit, ihdaa lets you gift real products, services and experiences from real businesses.

A cup of coffee. A meal. A haircut. A spa treatment. Groceries. Clothing. Healthcare. An experience.

Or simply something that says:

I thought of you.

The recipient gets the freedom to redeem the gift at the right moment while the giver knows exactly what they have given.

Giving with dignity

We believe generosity should never take dignity away from the person receiving it.

When gifts are shared through participating community organizations, ihdaa allows recipients to receive and redeem them through the same experience as anyone else.

The merchant does not need to treat the recipient differently. There does not need to be a public handover. The experience is simply:

I have a gift.

Because a gift should always feel like a gift.

One platform. Many reasons to give.

Personal gifting

Send something meaningful to the people in your life, whether it is a celebration, a thank you, an apology, encouragement, or simply because they crossed your mind.

Community gifting

Purchase products or services and make them available through participating community organizations, helping gifts reach people who can genuinely benefit from them.

Business gifting

Businesses can use ihdaa to recognize employees, appreciate customers, reward teams and create more personal gifting experiences.

Gifting at checkout

Giving does not always have to begin inside an app. Participating merchants can allow customers to add another product or service as a gift directly at checkout. A coffee for someone else. A meal for someone who needs one. A small gesture that can travel much further than expected.

Our strategy

Our strategy is to build the infrastructure that connects people, businesses, community organizations and recipients through gifting. We focus on four principles:

Make anything giftable

ihdaa is designed for more than traditional presents. Products, services, experiences and everyday essentials can all become gifts.

Give recipients choice and dignity

The recipient should be able to receive and redeem a gift naturally, privately and at the right time for them.

Make gifting valuable for businesses

For merchants, ihdaa is not simply a social initiative. It is a new sales and customer-acquisition channel that allows existing products and services to reach new customers through gifting.

Build a connected gifting network

Our goal is to create an ecosystem where gifting can happen naturally: person to person, business to person, person to community, business to community. All through one platform.

Why ihdaa exists

Traditional gifting can be difficult. You may not know what someone wants. You may not know where they live. You may not know when they are available.

And traditional forms of charitable giving can sometimes leave the giver disconnected from what was actually provided while giving the recipient little choice in the experience.

We believed there could be a better way. ihdaa brings the product, merchant, giver and recipient together digitally.

The giver chooses something meaningful. The recipient chooses the right moment to use it. The business fulfils the gift. And ihdaa connects everything in between.

Who ihdaa connects

Gift givers

Give something meaningful without worrying about delivery, timing or whether the recipient is available.

Recipients

Receive real products and services and redeem them when the moment is right.

Businesses

Turn existing products and services into giftable experiences, reach new customers and participate in a growing gifting network.

Community organizations

Help connect available gifts with eligible recipients while preserving privacy, flexibility and dignity.

Our values

Dignity

Receiving should feel just as good as giving.

Connection

Every gift creates a connection between people.

Choice

A meaningful gift should respect the recipient and their circumstances.

Simplicity

Giving should not be complicated.

Kindness

Small gestures can have a much larger impact than we imagine.

Impact

Technology should make generosity easier to act on, not harder.

The ihdaa idea

One person gives something. That gift touches another person. That person may one day do the same for someone else. And the cycle continues.

One gift. Many possibilities.

Give from the heart. Let them choose the moment.

Read our pledge

Where we started

Born in Bahrain. Headquartered in Manama, Kingdom of Bahrain, and built for the world.

Contact ihdaa

Contact details are coming soon.